Personal Training Business

Blog articles addressing topics relevant for personal training business and marketing concepts.

Becoming the Expert in Your Area

Becoming the fitness expert in your area is one of the greatest ways to keep your fitness business running for many more years to come. Doing this is no easy task, especially if you are in a bigger...

read more

Make Your Fitness Business Available

Last week I briefly touched on the importance of keeping up with the times in this industry. I gave you a small bit of information about NFPT adapting to the web as soon as we could. This week I...

read more

Keeping Up With The Times

One of the most difficult things about owning and running a business for 25 years is keeping up with the changes. Not just in your business or our industry, but change in our culture as a whole....

read more

Marketing with a Long-Term Strategy

In order to have your fitness business succeed for any length of time, you need some good planning. One thing that I cannot stress enough is looking at your marketings' long-term strategy. If you...

read more

Is Niche Training Worthwhile?

In our society there are many diverse groups of people ranging in age, gender and fitness level. As fitness professionals, we learn to train each group differently based on their needs in order to...

read more