For any fitness enthusiast interested in breaking into the fitness industry and become a personal trainer, unrealistic body ideals and a focus on weight loss or other body-centric goals flood social...
Marketing for Personal Trainers
Blog articles and tips on marketing for personal trainers and fitness professionals written by other fitpros.
Get More Personal Training Clients – A Three Week Challenge
Getting more personal training clients is all about consistency and creativity. It is quite different than getting certified as a trainer but there is a similar step-by-step process you can follow...
Email Etiquette for Personal Trainers: How to Really Nail an Email
Email is so prevalent in modern life that it is largely taken for granted, but that doesn’t mean it should be underestimated. Each email you send is a document that represents you and your business.
How Personal Trainers Can Use Business Listings
Becoming a personal trainer involves more than just learning how to train clients--one also has to learn to navigate the business world. If you plan to open your own studio or work as an independent...
Developing a Website for Your Fitness Business: Questions to Ask
Creating a consistent and quality web presence is important whether you’re running an online, hybrid, or face to face fitness business. Developing a consistent look and feel as well as targeting...
How to Start a Fitness Podcast
Podcasts are one of the quickest growing opportunities for fitness professionals to share their knowledge and expertise. Over 50% of Americans report listening to podcasts, and this number continues...
The Customer Journey: What is It and How Can It Boost Your Business?
When marketing your business, it is essential to understand that there is a beginning, middle, and future of your client's experience with you. In order to find the clients that you want, and turn...
Using Technology to Empower Your Fitness Business
Whether you’re just starting or you’ve been at it for years, fitness technology—and the many trends associated with it—has created a fiercely competitive landscape for personal trainers. But...
Gain a Brand New Client Base with These Personal Training Marketing Tips
The well-being and wellness industries have seen notable growth in the course of recent years, making the personal training profession rewarding and profitable one. Be that as it may, when you don't...
Promo Items and Merchandise for Your Fitness Business
Whether you are looking to grow your fitness business, get your name out in your community, or have swag on hand for your clients, personal trainers might want to consider offering some trendy and...