Blog articles addressing topics relevant for personal training business and marketing concepts.
For any fitness enthusiast interested in breaking into the fitness industry and become a personal trainer, unrealistic body ideals and a focus on weight loss or other body-centric goals flood social...
Getting more personal training clients is all about consistency and creativity. It is quite different than getting certified as a trainer but there is a similar step-by-step process you can follow...
Personal training can be a challenging profession, requiring an individual to meet the needs of numerous clients, work early and/or long hours, and oversee business operations; so, if generative AI...
Email is so prevalent in modern life that it is largely taken for granted, but that doesn’t mean it should be underestimated. Each email you send is a document that represents you and your business.
Becoming a personal trainer involves more than just learning how to train clients--one also has to learn to navigate the business world. If you plan to open your own studio or work as an independent...
If, as a personal trainer, you get caught up exclusively in selling one-hour packages instead of selling value and quality service, clients will ultimately suffer and so will you. Picture this: you...
Having a pitch and plan is essential for your personal training business the same way diet and exercise are keys to a healthy lifestyle. Writing a personal training business plan and developing a...
How can a personal trainer know if a job opportunity is worth the investment in time and exploration or is a disaster waiting in the wings? You may not know right out of the gate. Red flags are...
If you are an online trainer or coach utilizing a hybrid model of both in-person and online services, you may struggle to sustain client engagement after the initial novelty and excitement wear off....
Creating a consistent and quality web presence is important whether you’re running an online, hybrid, or face to face fitness business. Developing a consistent look and feel as well as targeting...
