What's in a name? Names serve as identifiers in separating people and things from one another. As a personal trainer, you can hone in on a particular area of fitness that you are exceptionally adept...
Marketing for Personal Trainers
Blog articles and tips on marketing for personal trainers and fitness professionals written by other fitpros.
NFPT Live: Business Card Basics for Personal Trainers – Ep 36
Technology is on the rise, but business cards still have an important role in the life of any professional. Here's how to design yours, make it stand out, and make the most of using and...
How to Create Fitness Photos and Graphics for Social Media
Follow these guidelines to attract new personal training clients with your social media photos and graphics. Start with good photos, create a uniform look and design with purpose. As an amateur...
How to Get In-Home Personal Training Clients
Every personal trainer has a niche market. Some cater to the recreational gym-goer, while others travel to their clients. Becoming an in-home personal trainer is a great way to target a market of...
The Big Reveal: What a Client Wants
Those who spend a considerable amount of time and money on our services hold the keys to the most valuable knowledge we can absorb as personal trainers. What qualities might a consumer seek in a...
Top Five Marketing Strategies for Personal Trainers
Without employing sound marketing strategies for personal trainers to grow a business, new personal trainers may struggle to get new clients. This is one of the most challenging aspects of the...
Twitter Fitness Accounts to Watch
No matter how you feel about social media, there’s no denying its influence (especially in customer-service situations) and its power to connect. Having said that, tweeting is not for everyone. And...
3 Easy Ways to Get Comfortable with Using Twitter
Do you want to promote your personal training business or talk to people in the industry you'd otherwise never meet? Understanding and getting comfortable with Twitter isn’t as complicated as it...
Blog Writing for the Time-Crunched Personal Trainer
Writing a fitness blog or newsletter for your personal training business is a trending communication method right now. What’s more is they’re a great way to stay connected to your clientele (actual...
How to Make a Fitness Video that Holds Attention
Do you want to create fitness videos that get and hold attention? Here are three things you can do before you even film that will help you create videos that keep clients seeking your content again...