Naturopathic doctors can be an asset to a personal trainer's network, especially when it comes to working with clients that suffer with chronic pain. Chronic pain is any type of pain that lasts...
Personal Training Business
Blog articles addressing topics relevant for personal training business and marketing concepts.
Promo Items and Merchandise for Your Fitness Business
Whether you are looking to grow your fitness business, get your name out in your community, or have swag on hand for your clients, personal trainers might want to consider offering some trendy and...
Scope of Practice for the Fitness Professional: Counseling Clients and Mental Health
Fitness clients aren’t just clients; they are individuals who are juggling many responsibilities and fulfilling multiple roles in their lives. It’s not unusual for a client to enter a workout...
Medical Scope of Practice for the Personal Trainer: Guidance for Medical-Related Issues
Is there a such thing as a medical scope of practice for a personal trainer, or do we need to be sensitive to how best to handle clients' medical issues when they arise? If you’re a certified...
Scope of Practice for the Fitness Professional: Massage Therapy
It’s not uncommon for fitness clients to request massages or trigger point release from their personal trainers. Personal trainers have a thorough understanding of the muscular system and, as a...
Fitness Branding: Considerations for Creating a Strong Brand
Whether you are building a new company, trying to promote your personal brand, or want to re-evaluate the fitness business you've had for years, being intentional with your branding is a key element...
The Importance of Networking in the Fitness Industry: What Personal Trainers Should Do
Networking is a valuable tool in any business, such as tech, salesforce, education, and especially so in personal training. Merriam-Webster defines networking as “the cultivation of productive...
How Personal Trainers Can Build Clientele Without Spending Money
Building personal training clientele without spending money is possible by using some creative approaches. A little time and focused energy will boost your training business. Check out these three...
10 Business Strategy Tips for Personal Trainers
Although the foundation of personal training is, at the heart of it, about the people we interact with and train, we can’t ignore the business side of what we do. Successful personal trainers...
Liability Waiver Forms and Your Legal Position as a Personal Trainer
No matter how great your passion for fitness is as a trainer and despite your best intentions some clients may become injured during exercise, making it imperative to have liability waivers in place...