Before COVID-19 hit the world, the health and fitness industry was experiencing tremendous growth. Streaming workouts, virtual-live workouts, and virtual personal training and health coaching were...
Personal Training Business
Blog articles addressing topics relevant for personal training business and marketing concepts.
Client Check-Ins: Checking in is Good for Business and Results
Name one tool that improves client’s outcomes, creates a stronger, longer-lasting relationship with clients, and improves overall revenues..? Check-Ins! Go the Extra Mile Creating a thorough process...
Using Technology to Empower Your Fitness Business
Whether you’re just starting or you’ve been at it for years, fitness technology—and the many trends associated with it—has created a fiercely competitive landscape for personal trainers. But...
Gain a Brand New Client Base with These Personal Training Marketing Tips
The well-being and wellness industries have seen notable growth in the course of recent years, making the personal training profession rewarding and profitable one. Be that as it may, when you don't...
What Fitness Pros Can Learn From Economics
As a trainer turned-behavioral economics-major, I’ve become increasingly aware of how economics applies to everything we do in the industry—and it can have a significant impact on our own financial...
Pandemic Protection: COVID-19 Liability Waivers for Fitness Professionals
As fitness professionals, our training and predilections guide us to place a high value on clients’ overall health. We strive to navigate the safest and healthiest road possible while helping them...
Diversity, Equality, Inclusion, and Fitness
Like many personal trainers, sometimes I question how impactful my contributions are for the clients I serve. Insights include moments of confidence and pride mixed with self-doubt, and at times,...
Accountability Coaching: An Additional Revenue Stream
Our world is still all topsy-turvy, even with gyms re-opening and many states attempting to resume life-as-usual, despite the persistence of the COVID-19 pandemic. Personal trainers have most...
Fitness Product Development: How to Make Your Invention a Reality
You think you've come up with the next best fitness equipment sensation. Where do you even start to make your fitness product come to life? Having successfully (relatively so, perhaps!) gone through...
Medical Fitness Centers: Merging Fitness With Health Care
As more medical professionals recognize the importance of lifestyle in maintaining optimal health, a push toward blended approaches to wellness, medical fitness if you will, is inching over the...