Blog articles addressing topics relevant for personal training business and marketing concepts.
Whether you’re just starting or you’ve been at it for years, fitness technology—and the many trends associated with it—has created a fiercely competitive landscape for personal trainers. But...
The well-being and wellness industries have seen notable growth in the course of recent years, making the personal training profession rewarding and profitable one. Be that as it may, when you don't...
As a trainer turned-behavioral economics-major, I’ve become increasingly aware of how economics applies to everything we do in the industry—and it can have a significant impact on our own financial...
As fitness professionals, our training and predilections guide us to place a high value on clients’ overall health. We strive to navigate the safest and healthiest road possible while helping them...
Like many personal trainers, sometimes I question how impactful my contributions are for the clients I serve. Insights include moments of confidence and pride mixed with self-doubt, and at times,...
Our world is still all topsy-turvy, even with gyms re-opening and many states attempting to resume life-as-usual, despite the persistence of the COVID-19 pandemic. Personal trainers have most...
You think you've come up with the next best fitness equipment sensation. Where do you even start to make your fitness product come to life? Having successfully (relatively so, perhaps!) gone through...
As more medical professionals recognize the importance of lifestyle in maintaining optimal health, a push toward blended approaches to wellness, medical fitness if you will, is inching over the...
It is an interesting time to be (or become) a fitness professional. As a result of the novel coronavirus, mandated closures, and social distancing rules, the fitness industry’s once traditional...
Sometimes gyms close temporarily and a plan to reopen can bring a sense of assurance as well as serve as an opportunity for improvement. During the pandemic, we have watched as our gyms had to close...
