Not all marketing is for the purpose of selling something to your potential clients. In this industry, you are marketing yourself. You are not just selling your services. You need to “sell”...
Marketing for Personal Trainers
Blog articles and tips on marketing for personal trainers and fitness professionals written by other fitpros.
No-Cost Marketing Tips for Personal Trainers
Last Monday I gave you some low-cost marketing ideas. This week I wanted to offer something better. How does FREE marketing ideas sound? Everyone loves free! If you are offering something that...
Low-Cost Marketing Tips for Personal Trainers
One of the biggest challenges for personal trainers is getting clients. Most would assume that getting clients requires a lot of hard work, time and money. While the first two are almost always a...
Best Practices of for Gaining Personal Training Client Referrals
Finding or asking for referrals as a personal trainer is not an "in-the-bag" kind of game. The following are some best practices to employ when seeking new clients from an already existing personal...
The Importance of Referrals for Personal Trainers
Referral systems are very practical ways for personal trainers to market themselves. Referrals can be worth their weight in gold, but a lot of trainers do not take advantage of such opportunities....
Networking In Your Community
Networking in your community is a great way to get your name and face out there. It lets others in your community know who you are and what you can offer. The main purpose of networking is building...
The Value of LinkedIn and Google Plus for Personal Trainers
Looking back on this month of Marketing Mondays, we have discussed the benefits of both Facebook and Twitter. To wrap up this series on social media marketing, I wanted to take a look at LinkedIn...
Optimizing Twitter for Personal Trainers
Since Twitter is all about interacting, this can be a great opportunity to connect with your current and potential clients. Twitter can be a chance to interact with clients outside of your meeting...
The Basics of Twitter for Personal Trainers
Tweets, retweets, hashtags. What does it all mean? At first glance, Twitter is very intimidating. But, before you write it off, let’s go through the basics. Stick with me and I promise you will have...
Facebook Basics for Personal Trainers
Someone once explained Facebook as a 24/7 business-networking luncheon. It is perfectly okay to introduce yourself to complete strangers. Picture going to a luncheon and only talking to people you...