Personal trainers are well-educated fitness professionals committed to bettering the lives of their clients. But that’s just one dimension of a personal trainer’s skill set and focus. While a...
How to Be a Micro-Influencer on Social Media
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Personal Training Business
Blog articles addressing topics relevant for personal training business and marketing concepts.
Content Creation Hacks for Personal Trainers
Social media is the way to connect with people these days, especially if you desire to expand your professional presence. It’s free. It’s varied. It’s far-reaching. All this makes for a winning...
How to Choose a Fitness Business Management Software
From Acuity Scheduling to Zenfit, there are hundreds of - literally from A-Z - fitness software platforms and apps that allow fitness professionals to manage multiple aspects of their fitness...
Six Success Tips for Your First Year in the Fitness Industry
The first year in a new career venture is – as expected - intimidating and filled with uncertainty, and starting out in the fitness industry is no exception. Success, regardless of how well prepared...
What Fitness Enthusiasts Want in a Fitness Professional
It's easier for other fitness professionals to come up with the qualities that make a great personal trainer than to directly ask your clients (and potential clients) are looking for when they scout...
Things You Didn’t Know About Becoming a Personal Trainer
Despite the commonly held perception that personal trainers are just rep-counters or vain meatheads, being a fitness professional requires abundant knowledge, grit, dedication, and professionalism....
Boosting Your Confidence in the First Year as a Personal Trainer
It can be intimidating starting a new career and especially the first year of being a certified personal trainer. It may be helpful to take some steps to ensure you embark on your new path with...
3 Ways the New Tax Law Affects Personal Trainers
Calculating and paying taxes as a personal trainer is both expensive and complicated – and even more so after the passing of the Tax Cuts & Jobs Act in December 2017. In this article, we explore...
3 Keys to Attracting Online Personal Training Clients
Establishing your business model, creating a membership site, and hosting immersion events will help you attract new clients and grow your online fitness business. Experiment with and apply these...
3 Keys to Increase Online Reach and Presence
Creating products (giveaways), getting your message out to the world with publishing, and selling your program through webinars will help you attract new clients and grow your online business. Eric...
