Everyone feels the need to "step out of the office" once in awhile. Even if your office happens to be a gym. Sometimes your clients crave it more than you do. Organize one of these three fitness...
How to Organize Fitness Adventures
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Personal Training Business
Blog articles addressing topics relevant for personal training business and marketing concepts.
Travel and Vacation with Personal Training Clients
"I wish I could take you on vacation with me." Many clients say it aloud, while others are thinking it in their mind. Why on earth you'd want a health nut on vacation with you is beyond me!...
Three Big Mistakes Entrepreneurs Make
Starting a business is a major event and one that must be taken seriously. With all the moving parts, fluctuations in economy, changes in marketing, and the daily operations tasks, it’s a lot to get...
How to Keep Great Employees
Managing turnover is not exactly fun, and it’s certainly not a timesaver. In fact, it’s the opposite. But in the fitness industry it happens over and over and becomes expected. Many times I’ve...
Fitness Multi-Level Marketing for Personal Trainers: Yay or Nay?
Opportunity surrounds us in the fitness industry. Every week I get contacted by someone who has an “intriguing opportunity to share”. Isagenix, DoTERRA, BeachBody, Vemma, Herbalife, etc. Multi...
Three Easy Sales Techniques to Get More Clients
If you are in business for yourself, you are, in fact, in sales. Many argue that we are all salespeople in our everyday lives no matter what. I agree with that way of thinking. Sales comes into play...
The Best Marketing Strategy For You
Flyers posted around town are wasteful if no one's looking at them. Business cards get lost under the car seat and networking events make many people cringe. Social media marketing can be noisy....
Giving Back Through Fitness
Giving Back Through Fitness I love customer-focused events like customer appreciation or for-charity events. They have the desired effect of making me feel…well, appreciated. But more than that,...
7 Networking Tips for Personal Trainers
"If you aren't networking than you're not working". This old saying is a tongue twister and kind of cheesy, but it's true. Personal training is a people business and requires you to connect with...
5 Reasons Personal Trainers Quit
Are we no longer living the dream? We’ve all heard about, or witnessed, the high attrition rate among personal trainers and fitness instructors. We know the many reasons people study for...
