Sell Value, Not Time
If, as a personal trainer, you get caught up exclusively in selling one-hour packages instead of selling value and quality service, clients will ultimately suffer and so will you. Picture this: you have personal training clients back-to-back. Your sessions are one...
Health
Added Sugar: Hiding in Plain Sight
Diet culture would have us believe that “sugar is evil” which is not accurate...
Outdated Nutrition Advice Personal Training Clients Should Ignore
Personal trainers can clearly see how trends in nutrition come and go as...
Exercise Science
Blood Clots and Anticoagulants: Training Clients on Blood Thinners
As personal trainers, our training renders us well-versed in the subtleties of...
Weight Loss Drugs Crash the Health and Fitness Industry: What Personal Trainers Should Know
As a personal trainer, you may have heard of the weight loss drugs that have...
Plyometrics: The Whys, the Do’s and the Don’t’s
Plyometrics can be beneficial for both athletes and general personal training clients. On the flip...
Importance of Proper Form and Cueing in Personal Training
"Proper form first." This core concept should be the driving force of our training methods with...
Pelvic Floor Training: Men need it, too
Certified Personal Trainers may work with women and men who discreetly share that they can't sleep...
Selling Value and Quality Service–Not Session Time
If, as a personal trainer, you get caught up exclusively in selling one-hour packages instead of...
Understanding Muscle Fibers and Function: The Foundation of Being a Personal Trainer
To become a personal trainer who is equipped with the knowledge necessary to be considered a...
Understanding Hypertrophy: Why Do Muscles Get Bigger?
If you want to become a personal trainer, its a good to know that muscles will grow, or...
Bioenergetics: Aerobic versus Anaerobic Energy Production
Bioenergetics is a complex branch of biochemistry that focuses on how cells transform energy,...
Adolescent Obesity: A Growing Epidemic of Poor Diet and Inactivity
Obesity is a deeply concerning health issue in the entire world, for both adults and children--an...
The Power of Endorphins
Runner's "high" is so-called because of the euphoria associated with the release of feel-good...
Osteoporosis and Exercise: What Personal Trainers Need to Know
Osteoporosis is a disease that affects millions of people globally and is characterized by weak...
Defining General Fitness: What Burgeoning Personal Trainers Should Know
What exactly is general fitness? For anyone considering a career in personal training, having a...
The Importance of Pre-Screening for Personal Trainers: A Comprehensive Guide
When you become a personal trainer, your primary objective is to ensure your clients achieve their...